Digital marketing

Digital marketing judged by pipeline, not clicks

Clicks and impressions are easy to report and easy to mistake for progress. Cybersolve plans and runs search, AI search, social and content campaigns for B2B and B2C businesses, with reporting connected to your CRM, so you can see which channels create real opportunities.

Search, AI search, social and content flowing into one pipeline that becomes leads, opportunities and revenue
AI answer

Cited in an AI answer

Your content helps answer a buyer question

Published

Deal won

Source tracked from campaign to customer

Trusted by businesses like these

Sourcefin
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Global Pricing Innovations logo
Legalwise logo
Precium logo
SyncStation logo
Vribble logo
Wagetime logo
Worklio logo
DHL
Vendisys
BeInCrypto
Truevo
Avansa logo
Momz Connect logo
Chatspring
Teach-e-Tools logo
IDS Consulting
Tourvest
Pumpkn
Hoxo
CropsProfit
Echo Financial Products
Sourcefin
Ecentric Payment Systems logo
Global Pricing Innovations logo
Legalwise logo
Precium logo
SyncStation logo
Vribble logo
Wagetime logo
Worklio logo
DHL
Vendisys
BeInCrypto
Truevo
Avansa logo
Momz Connect logo
Chatspring
Teach-e-Tools logo
IDS Consulting
Tourvest
Pumpkn
Hoxo
CropsProfit
Echo Financial Products

Buyers now research on search engines, social feeds and AI assistants long before they fill in a form. Being found in all three, and knowing what each one brings in, is what digital marketing is now about.

What digital marketing covers

More of the right buyers finding you, and a clear view of what they are worth, through strategy, SEO, answer engine optimisation (AEO) for AI search, campaigns across search and social, content, conversion improvements and reporting tied to pipeline.

HubSpot Solutions Partner Program, Gold tier

HubSpot Gold Solutions Partner, with a HubSpot-certified team

Measuring what matters

From impression to revenue

Most marketing reports stop where the easy numbers end. The useful questions start further down, once leads reach the CRM.

Visibility

Impressions and AI citations

Are you showing up in search results and AI answers for the questions your buyers ask?

Visits

Sessions and clicks

Which channels and pages bring the right people, not just the most people?

Where most marketing reports stop

Leads

Contacts created

Which campaigns turn visits into enquiries, and of what quality?

Opportunities

Deals in the pipeline

Which sources create opportunities that sales takes seriously?

Revenue

Closed business

Where should next quarter's budget go, based on what actually closed?

What's included

Digital marketing services

Strategy first, then the channels that suit your buyers, all reporting into the same CRM.

Strategy and planning

Audiences, messages, channels and budgets agreed against the pipeline you need.

SEO

Technical health, content and search intent, focused on the terms your buyers use when they are ready to talk.

AI search visibility (AEO)

Content structured so AI assistants can find, understand and cite it when buyers ask questions.

Campaigns

Search, social and LinkedIn campaigns built around clear offers, with tracking from first click to deal.

Conversion improvement

Landing pages, forms and calls to action tested and improved, so more visits become enquiries.

Reporting and attribution

Dashboards that connect campaigns to opportunities and revenue in your CRM.

A marketing team discussing campaign results around a table

Who it is for

For teams that want to know what is working

Digital marketing support is most useful when budgets are under scrutiny, results are reported in clicks rather than pipeline, or the business has started to notice that buyers arrive having already asked an AI assistant.

Reports show traffic but not opportunities

Search visibility has stalled or slipped

Nobody knows how the brand appears in AI answers

How it works

Plan, launch, learn

Tracking is set up before the first campaign, so every decision after it is based on real data.

01

Audit

Review current channels, search and AI visibility, tracking and the pipeline each source creates.

02

Plan

Agree goals, audiences, messages, channels and budget, with targets tied to pipeline.

03

Launch

Build and run campaigns and content, with tracking into the CRM from day one of the campaign.

04

Learn and adjust

Monthly reporting on what each channel brings in, and budget moved to what works.

Want to see what your current channels really bring in? Start with a short consultation.

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In their words

“It is truly a pleasure doing business with Cybersolve. Your quick responses and efficient turnaround times are the reason I return to your services every time.”

D

Deon

SaaS · Google review

★★★★★

5,000+

digital campaigns launched

2015

Year founded

Related services

Works well with

Most problems cross more than one team, so these services are often combined.

Web design and development

A website that turns visits into enquiries.

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Marketing automation

Nurture for the leads campaigns create.

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Email marketing

Campaigns that reach people you already know.

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HubSpot Marketing Hub

Ads, social and AEO tracking in one platform.

Explore

FAQ

Digital marketing questions

Can't see your question? Ask it on a consultation call.

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What does a digital marketing agency do?

Plans and runs the online activity that brings buyers to you, such as SEO, content, paid campaigns and social, and measures it against the leads, opportunities and revenue it creates.

What is answer engine optimisation (AEO)?

AEO is the work of making your content easy for AI assistants and answer engines to find, understand and cite when buyers ask questions. It builds on good SEO, with more focus on clear answers, structure and authority.

Do you work with B2B and B2C businesses?

Yes. B2B buying usually involves several people, longer cycles and higher values, so campaigns support a sales process, with CRM tracking and nurture as important as the first click. B2C campaigns lean more on conversion and repeat purchase. The channels overlap; the measurement and follow-up are planned around how your customers buy.

How long before we see results?

Paid campaigns can produce leads quickly once tracking and offers are in place. SEO and AI visibility build over months. Plans set realistic milestones for each channel.

How do you report on results?

Through dashboards that follow leads from source to opportunity and revenue in your CRM, alongside the channel numbers, so the conversation is about pipeline rather than clicks.

Do you work with our in-house marketing team?

Yes. Cybersolve can run whole programmes or support your team with specific channels, strategy or reporting.

Get in touch

Find out what your marketing really brings in

Tell Cybersolve which channels you use today and what you need from them, and get a clear plan for the next quarter.

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No obligation and no hard sell

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